The Definitive Autoresponder Frequency Guide. How Often Should You Email Your List?
Everyone seems to have a slightly different opinion when it comes to how often to email your list. If you email too often - marketers argue – you'll annoy people into unsubscribing.
If you don't mail often enough, subscribers forget who you are and you lose money from not mailing more often, etc.
How often you mail is going to depend on a whole host of factors, from which niche you're in, how you got the subscribers in the first place, whether you write friendly emails people love or nails-on-chalkboard emails and so forth.
That said, we do know from experience that the following autoresponder schedule works well for most marketers. It's based upon what it takes to build a long term positive relationship. Feel free to adjust it according to the results of your own testing. Learn more inside...